public relations

To celebrate the launch of LG Electronic's hero mobile phone-"LG Chocolate", we assisted LG to host a glamorous launch party to unveil this innovative handset. Extravagant and mysterious settings in red and black were designed for the party to highlight the premium image of this product.

We successfully invited Korean and local celebrities to be the guests of this event. The impressive VIP list includes Calvin Cheng, Eunice Chan, Kathy Chow and Vanessa Yeung, creating a vivacious atmosphere and drew numerous media attention.

More than 100 honorable VIP guests and media representatives attended the million-dollar Press Conference and Gala Dinner, which evoked the mania of "LG Chocolate" in Hong Kong.