Mercedes-Benz was one of the most successful premium car brands in the world. Zung Fu, being the exclusive retailer of the brand in Hong Kong and Macau for 50 years needed an event to mark this special milestone.
A spectacular promotional event was organized to mark this special relationship between the two companies. The event involved the construction of a sophisticated car show that included an innovative centrepiece, sleek car platforms and a historical picture gallery. The car show was carefully managed to give the balanced exposure that both Zung Fu and Mercedes-Benz desired.